You've been waiting on an answer from a colleague for days. You've popped back into his inbox with a few general follow-up messages -- but still, all you've heard in return is crickets.
你已經(jīng)等了同事的郵件回復(fù)好幾天了，甚至你給他發(fā)了許多通知信息，但是你得到的只是你自己的點(diǎn)擊鼠標(biāo)的聲音。

Your first inclination might be to brush that person off as an undependable, unresponsive flake. And, in some cases, you might be right.
你的第一反應(yīng)是把對(duì)方視為最不可靠，又不回復(fù)郵件的怪咖。而且某些情況下，你還是對(duì)的。

But, if your check-in emails are complete messes, it could likely be you that needs to shoulder at least a little bit of the blame.
但是，如果你的聯(lián)絡(luò)郵件完全一團(tuán)糟，那么你自己也或多或少需要負(fù)上一點(diǎn)責(zé)任。

That's right -- crafting an effective follow-up email involves a lot more than simply firing off pesky reminders day after day. If you truly want to make an impression (not to mention receive a response), you need to implement these five key tips.
沒錯(cuò)，精心撰寫一封有效的后續(xù)提醒郵件，所需要付出的不僅每天是把提示語劃掉那么簡(jiǎn)單。如果你真的想要打動(dòng)對(duì)方（不單單讓別人回復(fù)你的郵件），你就得好好地實(shí)行以下的5個(gè)注意事項(xiàng)。

1. Consider Timing
1. 注意回復(fù)的時(shí)間點(diǎn)

If there's one thing I know to be true, it's this: Nobody ever shares your same sense of urgency. That question or issue you're eagerly awaiting a response on might be time-pressing for you. But, to your recipient, it's just a minor task that she can push to the back burner.
我覺得這是真的：沒有人能真切感受你的緊迫感。你迫切需要他人答復(fù)的問題可能對(duì)于你來說有時(shí)間的緊迫感，但是對(duì)于你的發(fā)信對(duì)象來說，只是一件小事。

Needless to say, timing is crucial when attempting to follow-up. If your problem is so urgent that you feel the need to circle back a mere hour after sending your first message, then you're probably better off skipping email altogether and picking up the phone.
發(fā)送后續(xù)郵件的時(shí)間很重要，這一點(diǎn)就不用贅述了。如果你所反饋的問題真的如此迫切，只是過了一個(gè)小時(shí)你就要提醒對(duì)方給你回復(fù)了，你還是不要發(fā)送郵件了，直接打電話吧。

Similarly, you need to be conscientious about your recipient's schedule. Is he swamped under work or -- even worse -- on vacation? In those instances, your follow-ups aren't going to be effective, regardless of how flawlessly crafted.
同樣地，你要對(duì)發(fā)信對(duì)象的日程有一定的概念。對(duì)方是不是很忙碌，還是更糟的——在度假？在這些情況下，你的后續(xù)郵件不會(huì)對(duì)對(duì)方產(chǎn)生任何作用，不管你寫得多么完美無瑕。

2. Use a Detailed Subject
2. 詳細(xì)的標(biāo)題

We all tend to rely on overly generic subject lines. However, when you're checking in on something, make it your goal to use as specific of subject as possible.
我們都容易濫用籠統(tǒng)的郵件標(biāo)題。然而，當(dāng)你想確認(rèn)某些事情的時(shí)候，最好把郵件標(biāo)題設(shè)置為特定的字眼。

That means skipping those fallback standards like "Checking in" and opting for something that clearly illustrates the purpose of your message, such as "Feedback needed on quarterly sales report".
這就意味著拋棄萬能的措辭，如“確認(rèn)”，轉(zhuǎn)而使用清晰表明信息意圖的字眼，如“急需季度銷售報(bào)告反饋”。

You can also use your subject line to instill a greater sense of urgency in your recipient by incorporating a deadline right in the subject -- such as "Feedback needed on quarterly sales report by tomorrow".
你還可以利用標(biāo)題欄灌輸一種緊迫感，在標(biāo)題欄寫上截止日期提醒你的發(fā)信對(duì)象。例如，你可以寫“明天前急需季度銷售報(bào)告反饋”。

In fact, a 2014 Hubspot survey found that emails that use "tomorrow" in the subject line are opened 10% more than those without.
這樣做是有依據(jù)的。2014年Hubspot創(chuàng)業(yè)公司的一項(xiàng)調(diào)查發(fā)現(xiàn)，當(dāng)郵件的標(biāo)題添加了“明天前”的字眼，被回復(fù)的幾率比沒有帶上這個(gè)字眼的郵件增加了10%。

3. Reiterate What You Need
3. 重新強(qiáng)調(diào)你的需求

Think about the last time you drafted a quick follow-up message that said something like, "Hey Jason, just checking in on this!"
想想你上次寫下這樣的后續(xù)提醒信息是什么時(shí)候：“嘿！杰森，看一下這份報(bào)告吧！”

Chances are, you're nodding along right now. We're all guilty of firing off brief, nearly empty messages -- as if the sole act of popping back into that person's inbox will inspire him to finally take action.
很有可能你現(xiàn)在就點(diǎn)頭贊成了。我們都對(duì)寫這些短暫甚至無味的信息感到愧疚感，似乎單單靠這樣一封提醒信息可以促使對(duì)方盡快行動(dòng)起來。

However, with each follow-up email you send, you need to remember to reiterate your purpose. What exactly do you need from this person?
然而事與愿違。你發(fā)送的每一封后續(xù)提醒信息，你都要記得重申你的意圖。你期望得到對(duì)方什么樣的回復(fù)？

So, skip the fluffy, short messages and instead make it almost painfully clear what you need that person to complete. The more obvious, the better.
所以，跳過不必要的贅述，也不要發(fā)送短消息，不管罪惡感有多重，直接要求對(duì)方回復(fù)你所需要的信息吧。越清楚明白，效果越好。

4. Provide Additional Context
4. 額外提供背景材料

In a similar vein, you also need to ensure that your follow-up email contains enough context for that person to take action -- without needing to scroll through a seemingly endless email thread to get the information he or she needs.
同理，你還要確保后續(xù)提醒郵件提供足夠的背景材料，以便對(duì)方更好給你回復(fù)，而不是翻遍了整篇文章都找不到他/她需要的信息。

This doesn't need to be anything overly complex or exhaustive -- as a matter of fact, you want to keep things somewhat concise. But, ensure that you're offering enough information for your recipient to get a brief reminder of what's going on.
但這不需要太復(fù)雜或產(chǎn)生負(fù)擔(dān)的內(nèi)容，實(shí)際上，你保持一定程度上的簡(jiǎn)潔明了就可以了。但是，要保證你提供足夠的信息能讓對(duì)方了解大概的情況。

5. Offer an Out
5. 安排一次外出見面

No matter how much elbow grease you put into crafting the perfect follow-up message, there are some people you'll just never hear back from. It's frustrating -- but it happens.
不管你多么想要撰寫一條完美的短消息，但有些人你永遠(yuǎn)不會(huì)收到他們的回復(fù)。這讓人很抓狂，但確實(shí)是存在的。

It's for this reason that you need to offer an out by explaining your next steps to the recipient. What will you do if you don't receive a response by a certain date?
這樣的話，你就要行動(dòng)起來，去找收信人談?wù)勀憬酉聛淼挠?jì)劃。

Sticking with our sales report example and that obnoxiously unresponsive Jason, you could end your email by saying, "If I don't receive any notes from you by 3PM on Thursday, I'll move forward with the report as is."
要是在特定的時(shí)間內(nèi)沒有收到對(duì)方的回復(fù)呢？那就堅(jiān)持上面提到的銷售報(bào)告例子和杰森的例子，你可以發(fā)送這樣一封郵件：“如果我周四下午3點(diǎn)前還沒收到您的回復(fù)，我就會(huì)按照原定報(bào)告的進(jìn)度執(zhí)行了?！?/div>

Yes, this might seem a little direct, particularly if you're used to sending overly polite, "I know you're super busy, but..." messages out of fear of rocking the boat. But, if you're really aiming to get a response, you're going to need to be a little firmer.
是的，這樣看起來有點(diǎn)直接，特別當(dāng)你已經(jīng)使用了過度禮貌說法： “我理解您很忙碌，但……”但是，如果你真的需要?jiǎng)e人的回復(fù)，你的語氣就要更堅(jiān)定一點(diǎn)。

We all have to follow up on things. And, there's no denying that being completely ignored is obnoxious and disheartening.
我們都有需要跟進(jìn)的事情，并且如果被別人徹底無視，這真的會(huì)很不爽也很掃興。

As easy as it is to shift the blame to that unreliable recipient, don't forget to turn the spotlight on yourself and the quality of your follow-up email. Make sure you use these five key tips, and you're sure to increase your chances of getting a reply.
怪罪那個(gè)不負(fù)責(zé)任的人很容易，把注意力放在后續(xù)郵件的質(zhì)量上也一樣簡(jiǎn)單。好好利用以上5個(gè)小訣竅，收到郵件回復(fù)的幾率就大大提高了。

聲明：本雙語文章的中文翻譯系滬江英語原創(chuàng)內(nèi)容，轉(zhuǎn)載請(qǐng)注明出處。中文翻譯僅代表譯者個(gè)人觀點(diǎn)，僅供參考。如有不妥之處，歡迎指正。