Birthdays, weddings, the holiday season--or even a simple get-together: Occasions for giving gifts abound. PT talked with two experts on the subject: Sherri Athay, the founder and president of Present Perfect Gift Consultants and , and Alison Deyette, a lifestyle expert and founder of .
生日，婚禮，節(jié)假日，甚至一個簡單的聚會：送禮的場合無處不在。PT與兩位專家討論了送禮的話題。兩位專家一位是送禮顧問、 的創(chuàng)始者總裁莎莉 Athay，另一位是生活時尚專家、? 的創(chuàng)始者Alison Deyette。

Footwork 送禮技巧

"If you are planning to buy a gift that fits with the recipient's field of expertise, be extra careful," Deyette says. Don't buy a camera for your photo-buff buddy without doing some research. Read product reviews, talk to the experts at the store, or just ask him what he wants.
Deyette說：“如果你打算買一件合行家口味的禮物，就要格外小心”。如果沒有做好調(diào)查，就不要給你的攝影愛好者朋友買相機(jī)?？纯串a(chǎn)品評論，在賣場與專家多交流，或者直接問好朋友想要哪款機(jī)型。

Presenting the Present 包裝你的禮物

Creativity is "a great way to make gifts more memorable," says Athay. Deyette concurs: "Don't just give the bouquet of flowers in its original wrapping--buy an inexpensive vase. Dress up that bottle of wine! Add a message to the cake!"
創(chuàng)造力可以“讓禮物更加得令人難忘”，Athay如是說。同時，Deyette也認(rèn)為：“不要把還包著花店包裝紙的花直接送人——哪怕買個便宜的花瓶也好。給葡萄酒做點(diǎn)包裝。在蛋糕上寫點(diǎn)祝福！”

Bon Voyage 分享經(jīng)歷

What about experiential gifts, like trips? "If the experience is custom-tailored to--and enjoyed by--the recipient, it will be remembered and reflected on for years to come," Deyette says. "If the experience is shared by the giver and recipient, it brings them closer. And these gifts don't require storage or maintenance."
分享體驗(yàn)的禮物怎么樣，例如旅行的經(jīng)歷？“如果這種經(jīng)歷專為受贈人量身定制且為受贈人所喜歡，這種禮物就會被人銘記于心，甚至在未來幾年內(nèi)還會讓人回味無窮?！盌eyette說，“如果送禮人和受贈者能共同分享這種體驗(yàn)，那么雙方的關(guān)系會更加親密。而且，這種禮物無需儲存也不用保養(yǎng)?！?/p>

The Quick Fix 禮物速成法

Gift cards are convenient and ubiquitous. But are they good gifts? "They are a safe choice if you are completely flummoxed," says Deyette, "but make sure the recipient will actually use it. And always throw in something else."
禮品卡是最便捷的也是最普遍的。但是，禮品卡真的是很好的禮物嗎？Deyette認(rèn)為，“如果你不知道送什么好，那么禮品卡就是最穩(wěn)妥的選擇。但是務(wù)必確認(rèn)受禮人真的會用這些卡片。通常情況下，這些禮品卡都被隨便夾在其他東西里?！?/p>