Hints:
Parliament



And perhaps most important of all, advertising provides a guarantee of reasonable value in the products and services you buy. Apart from the fact that 27 acts of Parliament govern the terms of advertising, no regular advertiser dare promote a product that fails to live up to the promise of his advertisements. He might fool some people for a little while through misleading advertising. He will not do so for long, for mercifully the public has the good sense not to buy the inferior article more than once. If you see an article consistently advertised, it is the surest proof I know that the article does what is claimed for it, and that it represents good value.
也許最重要的是，廣告對你所購買的產(chǎn)品和服務(wù)的合理價值提供了一種保障。除了國會制定的27項法案對廣告加以約束之外，也沒有哪個正規(guī)的廣告商膽敢推銷與廣告承諾不符的產(chǎn)品。他也許會通過誤導(dǎo)人的廣告暫時愚弄一些人。但他這樣做長不了，因為所幸的是，公眾很明智，不會再次購買劣質(zhì)商品。如果你看見一種商品不斷地做廣告，我認為這就是最可靠的證明，商品一定與其宣傳名副其實，一定體現(xiàn)良好的價值。