媒體類真題

【Some?people?think?the?high?sales?of?products?reflect?the?power?of?advertising?instead?of?the consumers’?demand.?To?what?extent?do?you?agree?】

媒體類真題來啦。~\(≧▽≦)/~

先放送7.5分范文。

寫過劍橋系列的孩紙會發(fā)現(xiàn)這是劍六TEST 1的TASK 2.可以回去翻翻考官的評論喲~

Pat老師修改了文章的錯誤。

學(xué)習(xí)愉快喵~O(∩_∩)O哈哈~

On the other hand, there are various aspects against these arguments. Moreover, it is people's choice to make a decision to buy goods. Advertising may be not a cause of customers' buying habits. Individuals have their own spending habits. If they have got enough disposable income, then the right to make a decision is given to them. No one actually can judge whether the goods sold are the real needs of the society or not. In addition, as there should be a limited amount of disposable income consumers are able to spend, people try to allocate their budgets. They cannot be simply swayed by those advertisements. In conclusion, as customers have their own strong opinions and standard of good quality goods, it is better to leave them to make their own decision in buying goods. It is fairly difficult to say everyone is swayed by advertising and buy good impulsively. However, in the sensitive area of businesses such as toy industries, it may be necessary to ban advertising to those children as children have not got enough ability to control themselves or to know what they need.
但從另一方面來講，對于這種“廣告中心論”的觀點(diǎn)也存在著種種不同聲音。況且，還是消費(fèi)者最終對買什么有著最終的決定權(quán)。廣告或許并不能影響到消費(fèi)者的購物習(xí)慣。而每個人都有著自己的消費(fèi)習(xí)慣。如果他們有足夠的可供消費(fèi)的金錢，那么怎么花這筆錢就是消費(fèi)者自己的決定了。沒有人能真正評判出商品的售出究竟是不是出于社會的需求。此外，每個消費(fèi)者可供其支配的收入都是有限的，他們會根據(jù)自己需要購買的商品做出一定的預(yù)算，而不可能只是簡單地受廣告影響去買東西。 所以我們可以說消費(fèi)者對自己要購買什么商品以及什么樣的商品是好商品都有著足夠堅定的個人觀點(diǎn)，最好是讓他們自己去選擇適合自己的商品。所以，要說每個人都會被廣告所左右，會在沖動下購買東西是非常不正確的。然而，對于像兒童玩具產(chǎn)業(yè)這樣的敏感行業(yè)，政府的確應(yīng)該禁止此類廣告，因?yàn)閮和旧聿]有足夠的自制力來控制自己，而且他們也不清楚他們究竟想要什么。