Successful people are objective.? They have realistic targets in mind.? They know what they are looking for and why they are fighting for it.? Successful people create and pursue S.M.A.R.T. goals.
成功人士的目標(biāo)比較客觀現(xiàn)實(shí)。他們知道自己追求的是什么，也知道為什么要這么做。成功人士制定和實(shí)施自己的目標(biāo)都是根據(jù)S.M.A.R.T.法則來(lái)完成的。

S.M.A.R.T. goals are Specific, Measurable, Attainable, Relevant, and Timely.? Let’s briefly review each:
S.M.A.R.T.法則要求所制定的目標(biāo)要達(dá)到五個(gè)標(biāo)準(zhǔn)：明確性、衡量性、可實(shí)現(xiàn)性、相關(guān)性和時(shí)限性。

Specific– A general goal would be, “Get in shape.” But a related specific goal would be, “Join a health club and workout 3 days a week for the next 52 weeks.”? A specific goal has a far greater chance of being accomplished because it has defined parameters and constraints.
明確性——“恢復(fù)身材”，這就是一個(gè)籠統(tǒng)的目標(biāo)。一個(gè)有明確性的目標(biāo)應(yīng)該這樣表述，“每周去三次健身俱樂(lè)部健身，持續(xù)52周”。一個(gè)明確的目標(biāo)完成的幾率更大，因?yàn)樗呀?jīng)確定了具體的參數(shù)和限制條件。

Measurable– There must be a logical system for measuring the progress of a goal.? To determine if your goal is measurable, ask yourself questions like:? How much time? How many total?? How will I know when the goal is accomplished? etc.? When you measure your progress, you stay on track, reach your target dates, and experience the exhilaration of achievement that spurs you on to continued efforts required to reach your goal.
衡量性——目標(biāo)一定要有一個(gè)可以衡量其進(jìn)程的邏輯體系。怎樣才能確定你的目標(biāo)是不是具有衡量性呢？你可以問(wèn)自己以下幾個(gè)問(wèn)題：要花多少時(shí)間？一共有多少？我怎樣才能知道目標(biāo)已經(jīng)完成了？等等。當(dāng)你在衡量進(jìn)程的時(shí)候，你就可以控制目標(biāo)完成的情況，每次完成了進(jìn)程中的一個(gè)小目標(biāo)就會(huì)帶給你成就感，促使你更加努力地去完成既定目標(biāo)。

Attainable–To be attainable, a goal must represent an objective toward which you are both willing and able to work.? In other words, the goal must be realistic.? The big question here is:? How can the goal be accomplished?
可實(shí)現(xiàn)性——所制定的目標(biāo)一定是要可以實(shí)現(xiàn)的，你的目標(biāo)要客觀，要是你能力范圍內(nèi)可以達(dá)到的。換句話說(shuō)，目標(biāo)要現(xiàn)實(shí)。你可以問(wèn)問(wèn)自己這個(gè)問(wèn)題：怎樣才能完成目標(biāo)呢？

Relevant– Relevance stresses the importance of choosing goals that matter.? For example, an internet entrepreneur’s goal to “Make 75 tuna sandwiches by 2:00PM.” may be Specific, Measurable, and Attainable, but lacks Relevance to an entrepreneurs overarching objective of building a profitable online business.
相關(guān)性——相關(guān)性對(duì)選擇目標(biāo)來(lái)說(shuō)至關(guān)重要。打個(gè)比方，一家網(wǎng)店的目標(biāo)是“在下午兩點(diǎn)之前賣出75個(gè)金槍魚(yú)三明治”。這個(gè)目標(biāo)夠具體，也可以衡量，還具有可實(shí)現(xiàn)性，但是不具有相關(guān)性，因?yàn)閷?duì)于一家網(wǎng)店的創(chuàng)業(yè)者來(lái)說(shuō)，他的目標(biāo)應(yīng)該是如何通過(guò)在線交易來(lái)獲利。

Timely– A goal must be grounded within a time frame, giving the goal a target date.? A commitment to a deadline helps you focus your efforts on the completion of the goal on or before the due date.? This part of the S.M.A.R.T. goal criteria is intended to prevent goals from being overtaken by daily distractions.
時(shí)限性——制定的目標(biāo)必須要在一個(gè)時(shí)間范圍內(nèi)完成，給你的目標(biāo)一個(gè)確定的完成時(shí)間，這會(huì)有助于你集中精力完成目標(biāo)。時(shí)限性的要求可以幫助你避免因?yàn)槿粘，嵤露⒄`了你完成目標(biāo)的進(jìn)度。

When you identify S.M.A.R.T. goals that are truly important to you, you become motivated to figure out ways to attain them.? Goals that once seemed far away and out of reach eventually move closer and become attainable, not because your goals shrink, but because you grow and expand to match them.
一旦你意識(shí)到了S.M.A.R.T.法則的重要性時(shí)，你就會(huì)更積極地去實(shí)現(xiàn)你的目標(biāo)。那些原本看上去遙不可及的目標(biāo)最終會(huì)變得唾手可得，不是因?yàn)槟愕哪繕?biāo)變小了，而是因?yàn)槟阒懒巳绾稳ミ_(dá)到目標(biāo)。