Hints:
seven jeans
fashion-forward-moms-to-be
flanking down 106, 136, even 143 dollars
mind-boggling
a must -have item
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This is the ever expanding shipping department at seven jeans. This week alone, they're going to ship 30 to 35 thousand units out of here. Just last month, they had to add on a second shift. While the fashion esters have been hip to seven for months, Wall Street is starting to catch on as well.
We have many investment bankers knocking at our doors at the moment, trying to create a growth situation for us, so we are definitely looking at all the possibilities, because we think by next year, we're probably a 150 to 200 million dollar series, so ,we definitely need some help with that in that area.
What seven apparently needs no help with is finding buyer. From teenagers, to celebrities, to fashion-forward-moms-to-be, a cross section of women seems to have no problem flanking down 106, 136, even 143 dollars for a pair of jeans.
It's mind-boggling to me, you know, I pinch myself every day, how can these people afford it with all the economic reports that come out every day? So while the economy might not be running on all cylinders seven sales are. Proving that even in tough times, those fashion conscious consumers can't resist a must -have item of the moment.