說服是商務(wù)談判中最困難的一個環(huán)節(jié)。那么在談判過程中，談判者如何說服對方，順利達成協(xié)議是非常重要的。以下是商務(wù)談判中經(jīng)常遇到的對話，供大家參考學(xué)習(xí)。

一、John: It’s nice to meet you. Welcome to our company. My name is Jeff John. I'm in charge of the sales department. This is my business card.
約翰：歡迎到我們公司來。我叫約翰哲夫，負責(zé)銷售部門。這是我的名片。
Michael: Good morning, Mr. John. Glad to meet you.I'll give you mine too.
邁克爾：這是我的名片。
John: Did you receive the sample we sent last week?
約翰：你有沒有收到我們上周寄給你的樣品？
Michael: Yes, we finished the evaluation of it. If the price is acceptable we would like to order now.
邁克爾：收到了，我們已進行了評估。如果價格合適，我們現(xiàn)在就想訂貨。
John: I'm very glad to hear that.
約翰：聽到這個我真高興。
Michael: If you are prepared to cut down your price by 8%, we might come to terms.
邁克爾：如果你們能降低8%，我們可能會達成交易。
John: 8%? I’m afraid you are asking too much. Actually, we have never gave such lower price. For friendship’s sake, we may exceptionally consider reducing the price by 5%. This is the highest reduction we can afford.
約翰：8%降的太多了，事實上，我們從來沒有給過這樣低的價格。為了咱們的友誼，我們可以考慮破例降價5%。這是我們能夠承受的最低價格了。
Michael: I think the price is a little high. Can't you reduce it?
邁克爾：我覺得這個價貴了點，你能不能減一點？
John: I'm afraid we can't. This is our rock bottom price.
約翰：恐怕不行，這是我們的底價了。
Michael: Well, I'll accept the price and place an initial order of 10,000 units.
邁克爾：行，我接受這個價格，第一批訂10,000件。
John: Very good. It's been a pleasure to do business with you, Mr. Michael.
約翰：太好了。邁克爾先生，跟你做生意真是我的榮幸。
Michael: The pleasure is ours. Can you deliver the goods by May 1st?
邁克爾：是我們的榮幸才對。你們能在5月1號前發(fā)貨嗎？
John: Of course.
約翰：當(dāng)然行。
Michael:That’s fine. See you tomorrow.
邁克爾：那好吧。明天見。
John: See you and thanks for coming, Mr. Michael.
邁克爾：謝謝您的光臨，再見，邁克爾先生。


二、Seller: This is our rock-bottom price, Mr. Lee.
賣方：李先生，這是我們的最低價格了。
Buyer: If that's the case. there's not much point in further discussion. We might as well call the whole deal off.
買方：如果是這樣的話，那就沒有什么意義再談下去了。我們還不如取消這筆生意算了。
Seller: What I mean is that we:ll never be able to come down to your price. The gap is too great.
賣方：我的意思是說我們永遠不可能把價格降到你們要求的價格。差距太大了。
Buyer: I think it unwise for either of us to be inflexible. How about meetingeach other halfway?
買方：我認為我們都這么強硬很不明智。我們能不一能各讓一半?
Seller: What's your proposal?
賣方：您的提議是什么?
Buyer: Your unit price is 100 dollars higher than we want. Well, I suggest wemeet each other half way.
買方：你們的單價比我們想要的價格高出100美元。嗯，我建議各讓一步。
Seller: Do you mean a further reduction of 50 dollars in our price? That'simpossible!
賣方：您是說讓我們再減價50美元嗎?那真的不可能。
Buyer: What would you suggest?
買方：您的意見呢?
Seller: The best we can do is another 30 dollars off. That's definitely the lowest we can go.
賣方：我們最多只能再減30美元，這可絕對是最低價了。
Buyer:That still leaves a gap of 20 dollars. Let's meet each other
half-awayagain and split the difference; I think this is a price we can
both besatisfied with.
買方：這樣還留下20美元的差額呢。咱們再各讓一半，分擔(dān)差額吧。我認為我們雙方都能滿意這個價格。
Seller: OK. We can meet half way again.
賣方：好吧。我們就再各讓一半吧。