-
營銷心理學(xué)術(shù)語: Fear of Loss
Fear of Loss 市場(chǎng)營銷人員一般利用2個(gè)心理引導(dǎo)用戶: 一個(gè)是讓你得到更好的,另一個(gè)就是讓你失去你擁有的(Fear of loss)。其中,后者比我們想象得要強(qiáng)大得多,因?yàn)槿藗兌加斜Wo(hù)自己財(cái)產(chǎn)的意識(shí),那些更好的東西畢竟還不是自己的,但是讓你失去已經(jīng)擁有的你就坐不住了。這就是Fear of loss的強(qiáng)大魔力。 我們來看2個(gè)例句: People have two major motivations: the desire for gain and the fear of loss. 人有兩大激勵(lì)因素:對(duì)獲得的渴望和對(duì)失去的恐懼。 You can still enjoy
2024-11-20 -
從事外貿(mào)行業(yè),BEC和雅思考哪個(gè)比較好?
出現(xiàn)了雅思成績(jī)要求,而且要求雅思成績(jī)的崗位比重在大幅上升,且要求不低。 其實(shí)很好理解,畢竟像海關(guān),海事,外經(jīng)貿(mào)等這種涉及外語交流的, 對(duì)英語的要求則更高,更別說外交部,翻譯局的高級(jí)翻譯了。 03、BEC與雅思總結(jié)對(duì)比: 說了這么多,我們?cè)诳偨Y(jié)一下,幫大家理理順。 BEC 主要用于外企,如果你是學(xué)習(xí)英語、商科或外貿(mào)等專業(yè)的學(xué)生,并且已經(jīng)決定好不出國留學(xué),安心就業(yè)的打算,苦于手里沒有什么“像樣的”語言類證書,但是你還想進(jìn)入歐美企業(yè),那就建議考BEC。 雅思 更加強(qiáng)調(diào)學(xué)術(shù)性,適合打算到使用英語的國家學(xué)習(xí)、工作或定居的人報(bào)考。但是,并不是說是想出國就一定要考雅思,不想出國就一定要考BEC!雅思的成績(jī)?cè)诖蟛糠謬叶际钦J(rèn)可的,不管是以后去外企就業(yè)還是繼續(xù)出國深造,都是十分妥當(dāng)?shù)倪x擇。 據(jù)不完全消息,BEC考試可能2024年有迭代變革,可能會(huì)改為機(jī)考、難度會(huì)加大、終身有效改為2年有效,價(jià)格也會(huì)變化
-
2024年12月英語四級(jí)閱讀理解模擬:學(xué)習(xí)外語
2024年12月英語四級(jí)考試在即,同學(xué)們要認(rèn)真?zhèn)淇寂丁=裉鞛榇蠹規(guī)淼氖?024年12月英語四級(jí)閱讀理解模擬:學(xué)習(xí)外語,一起來看看吧。 2024年12月英語四級(jí)閱讀理解模擬:學(xué)習(xí)外語 New technology links the world as never before. Our planet has shrunk. It’s now a “global village” where countries are only seconds away by fax or phone or satellite link. And, of course, our ability to benefit from this high-tech communications equipment is greatly enhanced by foreign language skills. Deeply involved with this new technology is a breed of modern business people who have a growing respect for the economic value of doing business abroad. In modern markets, success overseas often helps support domestic business efforts. Overseas assignments are becoming increasingly important to advancement within executive ranks. The executive stationed in another country no longer need fear being “out of sight and out of mind.” He or she canbe sure that the overseas effort is central to the company’s plan for success, and that promotions often follow or accompany an assignment abroad. If an employee can succeed in a difficult assignment overseas, superiors will have greater confidence in his or her ability to cope back in the United States where cross-cultural considerations and foreign language issues are becoming more and more prevalent (普遍的). Thanks to a variety of relatively inexpensive communications devices with business applications, even small businesses in the United States are able to get into international markets. English is still the international language of business. But there is an ever-growing need for people who can speak another language. A second language isn’t generally required to get a job in business, but having language skills gives a candidate the edge when other qualifications appear to be equal. The employee posted abroad who speaks the country’s principal language has an opportunity to fast-forwardcertain negotiations, and cam have the cultural insight to know when it is better to move more slowly. Theemployee at the home office who can communicate well with foreign clients over the telephone or by fax machine is an obvious asset to the firm. 練習(xí)題: Choose correct answers to the question: 1. What is the author’s attitude toward high-tech communications equipment? A. Critical. B. Prejudiced. C. Indifferent. D. Positive. 2. With the increased use of high-tech communications equipment, businesspeople ________. A. have to get familiar with modern technology B. are gaining more economic benefits from domestic operations C. are attaching more importance to their overseas business D. are eager to work overseas 3. In this passage,“out of sight and out of mind” (Lines 2-3, Para. 3) probably means ________. A. being unable to think properly for lack of insight B. being totally out of touch with business at home C. missing opportunities for promotion when abroad D. leaving all care and worry behind 4. According to the passage, what is an important consideration of international corporationsin employingpeople today? A. Connections with businesses overseas. B. Ability to speak the client’s language. C. Technical know-how. D. Business experience. 5. The advantage of employees having foreign language skills is that they can ________. A. better control the whole negotiation process B. easily find new approaches to meet market needs C. fast-forward their proposals to headquarters D. easily make friends with businesspeople abroad 參考答案: 1.[D] 事實(shí)辨認(rèn)題。題目詢問的是作者對(duì)于髙科技通訊設(shè)備的態(tài)度是什么。根據(jù)文章的第1段特別是最后一句中的benefit,可推斷作者是持肯定態(tài)度的,即答案為D。 2.[C] 事實(shí)辨認(rèn)題。根據(jù)第2段第1句中的who have a growing respect... abroad可看出,隨著髙科技通訊設(shè)備的廣泛使用,商人們?cè)絹碓街匾暫M馍虅?wù)的經(jīng)濟(jì)價(jià)值,C與之一致。" 3.[C] 語義推斷題。根據(jù)第3段第2、3句中說的“他確信國外的事務(wù)對(duì)公司的成功計(jì)劃至關(guān)重要,派往國外時(shí)或之 后常能得到升遷?!笨芍诤M獾墓芾砣藛T不再會(huì)擔(dān)心被遺忘而錯(cuò)過升職機(jī)會(huì),因此“眼不見,心不念”即為C“在國外時(shí)錯(cuò)過國內(nèi)升職機(jī)會(huì)”。 4.[B] 事實(shí)辨認(rèn)題。題目詢問的是根據(jù)短文,當(dāng)今在雇傭雇員時(shí),國際化的公司應(yīng)該著重考慮什么。這是第5段的話題,其中核心詞是language,只有B“會(huì)說顧客的語言”符合。 5.[A] 事實(shí)辨認(rèn)題。題目詢問的是具有外語能力的雇員的優(yōu)勢(shì)究竟是什么。根據(jù)最后一段第1句可知,“派往國外的雇員若能講該國的主要語言,就有機(jī)會(huì)加快談判進(jìn)程,而且能知道什么時(shí)候最好放慢節(jié)拍。” A“具有外語 能力的雇員的優(yōu)勢(shì)就是他們可以)更好地控制整個(gè)談判的過程”與之一致,故為答案。 以上就是關(guān)于“2024年12月英語四級(jí)閱讀理解模擬:學(xué)習(xí)外語”的全部?jī)?nèi)容啦,祝同學(xué)們?cè)缛胀ㄟ^四級(jí)。
2024-11-24 -
怎么樣說英語更加禮貌?十個(gè)禮貌用語get起來!
到你的哦,對(duì)于緊急的人,可能還是一本國外有效求助手冊(cè)。 1.Would/Could you help me? 你可幫助我嗎? 相信有些人想請(qǐng)求幫助的時(shí)候,一開口就用Can you,這個(gè)用在朋友或者熟人上面當(dāng)然是沒有問題的,但是如果是向陌生人,還是請(qǐng)用could/would吧! 2.If you don’t mind, would you...... 如果你不介意的話,你能……嗎 3.If it’s not a problem, could/can I ...? 如果沒問題的話,我可以……嗎? 4.When you have/get a moment/second, can/could you...? 當(dāng)你有時(shí)間的時(shí)候,你能……嗎? 5.If you get a chance, could you...? 如果你有時(shí)間,你能……嗎? 6.By any chance, could you ...? 如果可能的話,你可以...? 7.I’d appreciate it if you would... 如果你能……我將不勝感激。(多用于命令) 這一句話一般是當(dāng)你是領(lǐng)導(dǎo),高層的時(shí)候,對(duì)下屬,助手使用。 8.What if ...? ...怎么樣 9.How about if... ? ...怎么樣 10.What do you think about...? 你認(rèn)為……怎么樣? 即便我們語法再標(biāo)準(zhǔn)、英語考試分?jǐn)?shù)再高,當(dāng)真正面對(duì)一個(gè)老外時(shí),我們可能依舊面臨著許多交際方面的問題。
2024-11-22 -
2024年12月英語六級(jí)作文預(yù)測(cè):成功的象征
英語六級(jí)作文??荚掝}作文、圖表作文等等,因此同學(xué)們?cè)趥淇歼^程中需要多背誦一些范文,掌握不同體裁作文的寫作思路。今天@滬江英語四六級(jí)微信公眾號(hào)為大家?guī)?024年12月英語六級(jí)作文預(yù)測(cè):成功的象征,供同學(xué)們參考學(xué)習(xí)。 2024年12月英語六級(jí)作文預(yù)測(cè):成功的象征 Directions: For this part, you are allowed 30 minutes to write an essay that begins with the sentence “With the prosperity of economy in modern society, what
2024-11-24 -
營銷心理學(xué)術(shù)語:Conformity
在職場(chǎng)中,很多職場(chǎng)術(shù)語都是需要大家去學(xué)習(xí)的。今天@滬江商務(wù)英語微信公眾號(hào)為大家整理了營銷心理學(xué)術(shù)語:Conformity,希望對(duì)你有所幫助。
2024-11-23 -
營銷心理學(xué)術(shù)語: Comparison
Comparison 第2個(gè)常見的營銷心理是Comparison(攀比)。 當(dāng)然了,現(xiàn)在的攀比也不是赤裸裸地攀比,是隱隱地刺激你。最好的例子就是跟你說你高中不起眼的同學(xué)突然逆襲成為人生贏家了,而背后的原因都是因?yàn)橛昧四衬钞a(chǎn)品。所以你看后心理能平衡么~ 我們來看2個(gè)例句: “Upward comparison can be punishing and make you feel terrible,” she said. “But you can also look upward to learn. 她說道:“向上攀比會(huì)使人身心疲憊,心力憔悴,但是向上看齊也會(huì)讓你學(xué)到一些東西?!?It is rather to say comparison than fact that upset or please us. 使人高興的或者沮喪的,與其說是事實(shí),還不如說是攀比。 0元試學(xué)BEC初級(jí)中級(jí)高級(jí)課程 點(diǎn)擊立即免費(fèi)試學(xué)>> 點(diǎn)擊立即免費(fèi)試學(xué)>>> 祝大家順利拿證~
2024-11-21 -
2024年12月英語六級(jí)聽力??季涫郊岸陶Z:日常問候
常有 How do you do!?? Fine!Thank you,and you? Every is fine! I'm just great! Very(quite)well,thank you! Couldn't be better,thank you! Not bad! Can't complain! Just soso. 值得一提的是,隨著美語越來越廣泛地滲透,聽力中用美語朗讀且以美國社會(huì)為背景的題材的趨勢(shì)愈加明顯??忌⒁馊粘?谡Z對(duì)話,及時(shí)吸取信息,將對(duì)聽力有很大的幫助。請(qǐng)看下面的對(duì)話: A:Good morning, Ms Lucy.This is Betty,can you still remember me? B:Betty? Is it really? Surely I remember
2024-11-24 -
英語六級(jí)翻譯常見話題詞匯及句型,建議收藏>>
Chinese culture today. During …, people often wear … to express their wishes. Many foreign friends are avid enthusiasts of …. ??社會(huì)發(fā)展類 過去,...是不可想象的事情,現(xiàn)在...對(duì)于中國家庭來講已經(jīng)是司空見慣的事情。 In the past, the...was unimaginable, but now ... is a common thing for Chinese families. ...已經(jīng)成為人們生活中的一部分,人們經(jīng)常使用...去...,而且還使用
2024-11-24 -
2024年12月英語四級(jí)作文范文:網(wǎng)絡(luò)教育
一新的教育形式。這對(duì)傳統(tǒng)教育方式的確是一個(gè)有益的補(bǔ)充。它為不同的學(xué)習(xí)者提供了更靈活和更豐富的學(xué)習(xí)方式。最重要的是,由于有網(wǎng)上教育,我們可以找工作,同時(shí)還可以學(xué)習(xí)和獲取最新的知識(shí)。 重點(diǎn)詞匯: in the distance 在遠(yuǎn)處 complement ['ka:mpliment] n.補(bǔ)充 underlying [?nd?r'laii?] adj.潛在的,根本的 flexible ['fleks?bl] adj.靈活的 catch up with 趕上,追上 versatile ['v?:rs?tl] adj.多才多藝的,萬能的 以上就是關(guān)于“2024年12月英語四級(jí)作文范文:網(wǎng)絡(luò)教育”的所有內(nèi)容啦,@滬江英語四六級(jí)微信公眾號(hào)祝同學(xué)們四級(jí)考試順利哦。
2024-11-23