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職場(chǎng)術(shù)語(yǔ): Storytelling
Storytelling 好的廣告宣傳片讓人印象深刻、好的文章讓人難忘、好的海報(bào)讓人回味無(wú)窮。 如果你仔細(xì)觀察,會(huì)發(fā)現(xiàn)這些好的營(yíng)銷(xiāo)宣傳物料都遵循故事講述的模式——Storytelling。沒(méi)有人喜歡看廣告,但所有人都喜歡聽(tīng)故事。百事可樂(lè)是年輕人的故事、小米是發(fā)燒友的故事、蘋(píng)果是創(chuàng)新者的故事。 我們來(lái)看2個(gè)例句: This sort of storytelling is used routinely by psychologists when they wish to induce a temporary change in someone's point of view. 這種講故事的方式經(jīng)常被心理學(xué)家用來(lái)暫時(shí)引誘人們改變觀點(diǎn)。 Storytelling was once the only real form of communication. 講故事曾是人們真正交流的唯一方式。 0元試學(xué)BEC初級(jí)中級(jí)高級(jí)課程 點(diǎn)擊立即免費(fèi)試學(xué)>> 點(diǎn)擊立即免費(fèi)試學(xué)>>> 祝大家順利拿證~
2024-11-17 -
經(jīng)濟(jì)術(shù)語(yǔ):Infrastructure construction
好處之一,就是把它作為基礎(chǔ)設(shè)施建設(shè)的一種激勵(lì)。 Chinese enterprises are always welcome to invest in sectors of energy, tourism, and infrastructure construction in Macedonia. 馬方歡迎中國(guó)企業(yè)對(duì)馬其頓的能源、旅游、基礎(chǔ)設(shè)施建設(shè)等領(lǐng)域的投資。 0元試學(xué)BEC初級(jí)中級(jí)高級(jí)課程 點(diǎn)擊立即免費(fèi)試學(xué)>> 點(diǎn)擊立即免費(fèi)試學(xué)>>> 祝大家順利拿證~
2024-11-25 -
想考BEC證書(shū),先報(bào)中級(jí)好還是直接報(bào)高級(jí)呢?
BEC考試時(shí)間如下: BEC 初級(jí) :2024年11月23日 BEC 中級(jí):2024年11月30日 BEC
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2024年12月英語(yǔ)六級(jí)閱讀理解模擬真題:美國(guó)商業(yè)
2024年12月英語(yǔ)六級(jí)考試在即,小編建議各位同學(xué)考前多做??迹煜た荚嚵鞒?,同時(shí)在考場(chǎng)上不會(huì)太緊張。今天小編為大家?guī)?lái)英語(yǔ)六級(jí)閱讀模擬題。一起來(lái)練習(xí)吧! 2024年12月英語(yǔ)六級(jí)閱讀理解模擬真題:美國(guó)商業(yè) President Coolidge's statement, "The business of America is business," still points to an important truth today-that business institutions have more prestige (威望) in American society than any other kind of organization, including the government. Why do business institutions possess this great prestige? One reason is that Americans view business as being more firmly based on the ideal of competition than other institutions in society. Since competition is seen as the major source of progress and prosperity by most Americans, competitive business institutions are respected. Competition is not only good in itself, it is the means by which other basic American values such as individual freedom, equality of opportunity, and hard work are protected. Competition protects the freedom of the individual by ensuring that there is no monopoly(壟斷) of power. In contrast to one, all-powerful government, many businesses compete against each other for profits. Theoretically, if one business tries to take unfair advantage of its customers, it will lose to competing business which treats its customers more fairly. Where many businesses compete for the customers' dollar, they cannot afford to treat them like inferiors or slaves. A contrast is often made between business, which is competitive, and government, which is a monopoly. Because business is competitive, many Americans believe that it is more supportive of freedom than government,even though government leaders are elected by the people and business leaders are not. Many Americans believe, then, that competition is as important,or even more important,than democracy in preserving freedom. Competition in business is also believed to strengthen the ideal of equality of opportunity. Competition is seen as an open and fair race where success goes to the swiftest person regardless of his or her social class background. Competitive success is commonly seen as the American alternative to social rank based onfamily background. Business is therefore viewed as and expression of the idea of equality of opportunity rather than the aristocratic(貴族的) idea of inherited privilege. 練習(xí)題: Choose correct answers to the question: 1. The statement "The business of America is business" probably means"________". A. The business institutions in America are concerned with commerce B. Business problems are of great importance to the American government C. Business is of primary concern to Americans D. America is a great power in world business 2. Americans believe that they can realize their personal values only_____ . A. when given equality of opportunity B. through doing business C. by protecting their individual freedom D. by way of competition 3. Who can benefit from business competition? A. Honest businessmen. B. Both businessmen and their customers. C. People with ideals of equality and freedom D. Both business institutions and government. 4. Government is believed to differ strikingly from business in that government is characterized by ____. A. its absolute control of power B. its function in preserving personal freedom C. its role in protecting basic American values D. its democratic way of exercising leadership 5. It can be inferred from the passage that the author believes _____ . A. Americans are more ambitious than people in other countries B. in many countries success often depends on one's social status C. American businesses are more democratic than those in other countries D. businesses in other countries are not as competitive as those in America 1.[C]?詞義理解題?;卮鸨绢}的關(guān)鍵是理解business的兩個(gè)不同的含義:①商業(yè),生意;②職責(zé),事物,事。句中前一個(gè)business的意思應(yīng)當(dāng)是“事物,職責(zé)”,而后一個(gè)business的意思應(yīng)當(dāng)是“商業(yè)”,因此C為正確答案。 2.[D]?事實(shí)細(xì)節(jié)題。解題關(guān)鍵在于對(duì)第2段最后一句定語(yǔ)從句的理解。該句指出競(jìng)爭(zhēng)是對(duì)基本美國(guó)價(jià)值的保護(hù)傘,故可知,D為正確答案。 3.[B]?推理判斷題。第3段提到,商業(yè)之間為利潤(rùn)而互相競(jìng)爭(zhēng),因此商
2024-12-06 -
2024年12月英語(yǔ)四級(jí)翻譯預(yù)測(cè):知識(shí)產(chǎn)權(quán)
大學(xué)英語(yǔ)四級(jí)翻譯題,以段落漢譯英的形式進(jìn)行考查,內(nèi)容涉及中國(guó)的歷史、文化、經(jīng)濟(jì)、社會(huì)發(fā)展等。四級(jí)的段落長(zhǎng)度是140-160個(gè)漢字。翻譯題占四級(jí)總分的15%。答題時(shí)間為30分鐘。為了幫助大家熟悉翻譯題型,@滬江英語(yǔ)四六級(jí)微信公眾號(hào)特意準(zhǔn)備了2024年12月英語(yǔ)四級(jí)翻譯預(yù)測(cè):知識(shí)產(chǎn)權(quán),快來(lái)一起練習(xí)吧! 2024年12月英語(yǔ)四級(jí)翻譯預(yù)測(cè):知識(shí)產(chǎn)權(quán) 改革開(kāi)放以來(lái),中國(guó)經(jīng)濟(jì)飛速發(fā)展,對(duì)外貿(mào)易成績(jī)顯著。中國(guó)經(jīng)濟(jì)和對(duì)外貿(mào)易發(fā)展的良好局面來(lái)之不易,這與我國(guó)政府重視知識(shí)產(chǎn)權(quán)(intellectual property rights)保護(hù)是分不開(kāi)的。經(jīng)過(guò)二十多年的努力,中國(guó)知識(shí)產(chǎn)權(quán)事業(yè)全面發(fā)展,為鼓勵(lì)自主
2024-12-03 -
四級(jí)閱讀如何輕松拿到180+?這幾點(diǎn)很關(guān)鍵……
立即免費(fèi)試聽(tīng)>> 屢考不過(guò)的建議選擇白金班 更適合小白,考不過(guò)免費(fèi)重讀 ??考過(guò)還可抵扣六級(jí)、口語(yǔ)、BEC、 CATTI,托福雅思等課程 ??有效期內(nèi)隨時(shí)查看回放,根據(jù)自己時(shí)間合理安排 ??聽(tīng)力、閱讀、寫(xiě)譯、詞匯、口語(yǔ),四六級(jí)專(zhuān)項(xiàng)全涵蓋 ??系統(tǒng)科學(xué)的學(xué)習(xí)方案,學(xué)習(xí)效果有保障 ??全程規(guī)劃 科學(xué)備考 錄播+直播科學(xué)規(guī)劃陪考,全專(zhuān)項(xiàng)穩(wěn)步提升 隨時(shí)隨地復(fù)盤(pán)學(xué)習(xí),實(shí)打?qū)嵦嵘⒄Z(yǔ) ??學(xué)習(xí), 成為更好的自己~
2024-12-06 -
大學(xué)英語(yǔ)四級(jí)作文評(píng)分原則、標(biāo)準(zhǔn)及各分?jǐn)?shù)檔樣卷(建議收藏)
水平,靈活選擇班型 $課程限時(shí)優(yōu)惠6折起$ 【基礎(chǔ)班】:380-424分,語(yǔ)法詞匯基礎(chǔ)薄弱 【沖刺班】:有一定基礎(chǔ),四六級(jí)做題技巧欠缺,刷分必選 【白金班】:380分以下,屢考不過(guò) 點(diǎn)擊立即免費(fèi)試聽(tīng)>> 屢考不過(guò)的建議選擇白金班 更適合小白,考不過(guò)免費(fèi)重讀 ??考過(guò)還可抵扣六級(jí)、口語(yǔ)、BEC、 CATTI,托福雅思等課程 ??有效期內(nèi)隨時(shí)查看回放,根據(jù)自己時(shí)間合理安排 ??聽(tīng)力、閱讀、寫(xiě)譯、詞匯、口語(yǔ),四六級(jí)專(zhuān)項(xiàng)全涵蓋 ??系統(tǒng)科學(xué)的學(xué)習(xí)方案,學(xué)習(xí)效果有保障 ??全程規(guī)劃 科學(xué)備考 錄播+直播科學(xué)規(guī)劃陪考,全專(zhuān)項(xiàng)穩(wěn)步提升 隨時(shí)隨地復(fù)盤(pán)學(xué)習(xí),實(shí)打?qū)嵦嵘⒄Z(yǔ) ??學(xué)習(xí), 成為更好的自己~
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四級(jí)聽(tīng)力SectionC:聽(tīng)力篇章10大標(biāo)志詞+6大設(shè)題點(diǎn)
解題的關(guān)鍵。 同學(xué)們聽(tīng)篇章的時(shí)候,記得用上這些技巧噢! ?屠皓民領(lǐng)銜 四六級(jí)通關(guān)神器? ??????基礎(chǔ)班·沖刺押題班·白金班 直播錄播相結(jié)合,基礎(chǔ)強(qiáng)化沖刺全包括 ??不同水平,靈活選擇班型 $課程限時(shí)優(yōu)惠6折起$ 【基礎(chǔ)班】:380-424分,語(yǔ)法詞匯基礎(chǔ)薄弱 【沖刺班】:有一定基礎(chǔ),四六級(jí)做題技巧欠缺,刷分必選 【白金班】:380分以下,屢考不過(guò) 點(diǎn)擊立即免費(fèi)試聽(tīng)>> 屢考不過(guò)的建議選擇白金班 更適合小白,考不過(guò)免費(fèi)重讀 ??考過(guò)還可抵扣六級(jí)、口語(yǔ)、BEC、 CATTI,托福雅思等課程 ??有效期內(nèi)隨時(shí)查看回放,根據(jù)自己時(shí)間合理安排 ??聽(tīng)力、閱讀、寫(xiě)譯、詞匯、口語(yǔ),四六級(jí)專(zhuān)項(xiàng)全涵蓋 ??系統(tǒng)科學(xué)的學(xué)習(xí)方案,學(xué)習(xí)效果有保障 ??全程規(guī)劃 科學(xué)備考 錄播+直播科學(xué)規(guī)劃陪考,全專(zhuān)項(xiàng)穩(wěn)步提升 隨時(shí)隨地復(fù)盤(pán)學(xué)習(xí),實(shí)打?qū)嵦嵘⒄Z(yǔ) ??學(xué)習(xí), 成為更好的自己~
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職場(chǎng)術(shù)語(yǔ): First Impression
重要。產(chǎn)品也是一樣的,F(xiàn)irst Impression決定了用戶會(huì)不會(huì)繼續(xù)使用和深度了解。我們下了一個(gè)app,它都會(huì)有使用指南、產(chǎn)品核心功能、優(yōu)惠禮包的提示,這都是在塑造良好的First Impression。 我們來(lái)看2個(gè)例句: There is an old saying that you can only make one first impression. People will often judge you by their first impression of you. 有一句老話這樣說(shuō),第一印象只能有一次,人們總是根據(jù)他們對(duì)你的第一印象來(lái)評(píng)價(jià)你。 I notice her hair first, and I tend to judge her habits based on that first impression.? 我會(huì)先注意到她的頭發(fā),然后會(huì)試圖根據(jù)第一印象來(lái)判斷她的生活習(xí)慣。 0元試學(xué)BEC初級(jí)中級(jí)高級(jí)課程 點(diǎn)擊立即免費(fèi)試學(xué)>> 點(diǎn)擊立即免費(fèi)試學(xué)>>> 祝大家順利拿證~
2024-11-16 -
經(jīng)濟(jì)學(xué)術(shù)語(yǔ):Industrial upgrading
。 Global industrial transfer provides opportunities to industrial upgrading of developing countries. 全球范圍內(nèi)的產(chǎn)業(yè)轉(zhuǎn)移為后進(jìn)國(guó)家的產(chǎn)業(yè)升級(jí)提供了機(jī)會(huì)。 0元試學(xué)BEC初級(jí)中級(jí)高級(jí)課程 點(diǎn)擊立即免費(fèi)試學(xué)>> 點(diǎn)擊立即免費(fèi)試學(xué)>>> 祝大家順利拿證~
2024-11-24