BEC中級:網(wǎng)絡廣告 (2/2)
來源：滬江聽寫酷
2012-01-14 10:56
BEC VANTAGE 聽力訓練啦，希望對備考的同學們有所幫助。
聽寫填空：
句首字母請大寫，每個空之間輸入回車，如果不是整句聽寫，后邊不用寫句號 英式拼法
情景商務英語每日19點更新，BEC中級每日9點更新。
上一期BEC中級：【BEC中級】網(wǎng)絡廣告 (1/2)
上一期情景商務英語：【情景商務英語】056 股東（二）
本節(jié)目訂閱地址：
點擊訂閱更方便。
My second rule is that it's a good idea to spend some useful time and effort on getting your links on other sites. ---1--- Also remember that the more links you have elsewhere, the more likely people are to find you through a research engine.
---2--- With so many ways to get free advertising, I've found very little reason to pay for things like banners to promote my site.
So those are my three starting points for anyone who thinking of web advertising. Before we finish don't forget that a memorable domain name that people can easily type will help. ---3--- Then there are contents with prizes or anything free, maybe some software or cool graphics.
---4--- You can get this kind of information by asking them to subscribe to your newsletter, for example...
聽寫填空：
句首字母請大寫，每個空之間輸入回車，如果不是整句聽寫，后邊不用寫句號 英式拼法
情景商務英語每日19點更新，BEC中級每日9點更新。
上一期BEC中級：【BEC中級】網(wǎng)絡廣告 (1/2)
上一期情景商務英語：【情景商務英語】056 股東（二）
本節(jié)目訂閱地址：
點擊訂閱更方便。
My second rule is that it's a good idea to spend some useful time and effort on getting your links on other sites. ---1--- Also remember that the more links you have elsewhere, the more likely people are to find you through a research engine.
---2--- With so many ways to get free advertising, I've found very little reason to pay for things like banners to promote my site.
So those are my three starting points for anyone who thinking of web advertising. Before we finish don't forget that a memorable domain name that people can easily type will help. ---3--- Then there are contents with prizes or anything free, maybe some software or cool graphics.
---4--- You can get this kind of information by asking them to subscribe to your newsletter, for example...
This is an excellent, though very time-consuming way to increase visitors. You can do this by sharing links with other companies, so they have a link on your site and you put one on theirs. Or perhaps through a site review which recommends your products.
My third tip is never to pay for advertising on the web. I think that unless you have a very good reason, it's a waste of money.
Email campaigns can work and are an easy way to get traffic to the site, though it doesn't last long. What might be better is to have a monthly newsletter, which people sign up for. I've found this to be very effective and more positive than sending spam.
Once you've got people visiting the site, keep statistics on how many people visit per day and how often people return to the site. In other words, find out who they are, how old they are, where they come from, what they like doing in their free time.
我的第二條規(guī)則是花更多有用的時間做更多的努力使你的產(chǎn)品鏈接在其他網(wǎng)站上出現(xiàn)是一個非常好的注意。這是非常好的，雖然這是一個很耗時的方法去增加產(chǎn)品的瀏覽量。你可以把你的鏈接分享給其他公司，那么他們也有一個他們產(chǎn)品的鏈接在你的網(wǎng)站上，你的也會在他們的網(wǎng)站上。又或者是通過網(wǎng)站的評論來推薦你的產(chǎn)品。要記住的是，當你在很多網(wǎng)站放你的產(chǎn)品鏈接的時候，更多的人會在搜索引擎找到你的產(chǎn)品。
我的第三個提示是永遠不要在網(wǎng)站上為廣告付費。我想除非你有一個非常好的俚語，不然這就是浪費金錢。有那么多的途徑可以做免費廣告，我沒有找到什么理由要花錢去做橫幅廣告來推銷我的網(wǎng)站。
所以這是我的三個出發(fā)點給那些想做網(wǎng)絡廣告的人。在我們結(jié)束的時候，別忘了要起一個容易記住的域名，而且人們要比較容易輸入。電郵活動能宣傳你的網(wǎng)站，并且是一個比較容易的方式來獲取你的網(wǎng)站流浪，雖然這并不是長期的方法。比較好的方法是制作一份通訊越看，給那些注冊的人。相比起濫發(fā)郵件，我發(fā)現(xiàn)這是一個比較有效和比較積極的方法。然后是給一些獎品或者是贈品，一些軟件或者是一些好看的卡片。
當有人來參觀你的網(wǎng)站是，要保留統(tǒng)計數(shù)據(jù)，去看看平均多少人來你的網(wǎng)站，人們多久再回來一次。換句話說，找出他們是誰，他們的年齡段，他們來自哪里，在空閑時候他們喜歡做什么。你可以通過他們訂閱的時事通訊來獲取這些資料，例如.....